adamskalecki.com
about me.
All good creative starts with an idea. No matter the quality of the design or type of medium, if there is no idea, there is no meaning. I appreciate work demonstrating an integrated and thoughtful process. I'm passionate about the evolution of the digital realm and spend a lot of my time learning about the changing landscape. I approach design with great optimism and lots of caffeine. Those respectfully old people might consider me a naive idealist, but I wear that with pride.
portfolio.
SonicMax Pro is an app developed for BBE Sound. Their products are used by the worlds top artists and musicians to deliver the best possible sound and this app brings that power to all iOS enabled devices.
The birth of a brand with a name already recognized around the world in sport motorcycle culture. This site was designed around the first consumer model from Erik Buell Racing. It showcases the bike and passion that drives the EBR brand. Parallax scrolling included.
Moleskine is a brand that I really love. I use multiple journals every day. I came across the new recipe journal which is part of their Passions collection and there were a few things that I thought would work much better as an app.
The Dirty Girl Mud Run is a 5k event, for women only, with muddy obstacles placed throughout the race. I wore many hats with this project, working on everything from the identity design, web design and illustration to IA, blog strategy and front end development. godirtygirl.com
The hub of an interactive campaign which captured the theft and upgrade of an unsuspecting rider's bike. The site also offered a location for all Hayes Bicycle brands to live together and contribute to the awareness of the parent brand.
Making excuses for not getting a colonoscopy is practically an art form. This site encourages avoidance while cleverly, and subversively, pushing for the procedure. It's creepy having a polyp follow you on Twitter. Even creepier to be his friend on Facebook. But even a weirdo who can increase colonoscopy participation is good.
The challenge with this design was to bring different qualities to the BMX and MTB divisions while still maintaining a consistent brand image. The site is also entirely iPhone and iPad compatible.
To many brands, a Facebook welcome app is a giant sign begging to hit the like button. The Lava Lamp welcome app uses the opportunity to launch a new branding message. A Lava Lamp can inspire many different moments. This app asks you to turn on the lamp and discover yours. facebook.com/LavaLamp
